[Sustain] PepsiCo Conjoined With Starbucks In Water 'Aid' Greenwash

Tue Mar 27 12:13:09 PDT 2007

I just discovered that PepsiCo is fully in on this water 'aid' game as 
well in partnership with Starbucks... see:
http://www.ethoswater.com/index.cfm?objectid=3AD7014D-F1F6-6035-BDDEA8CAFEFFBA48

To see what PepsiCo -really- thinks about providing clean water to 
colonized communities see:
http://www.coopamerica.org/programs/rs/profile.cfm?id=276
and
http://timesofindia.indiatimes.com/articleshow/46565326.cms

peace,

Eric

Eric Brooks wrote:
> Hi all,
>
> It is finally becoming clear that bio-plastic is is beginning to be 
> leveraged into the same agriculturally disastrous boom that was first 
> triggered by European bio-fuel subsidies.
>
> I have just been introduced, on a Link TV 'Earth Focus' report, to 
> disturbing new programs selling bottled spring water, often in new 
> 'bio bottles', and using the proceeds from the water to support water 
> 'aid' projects in economically colonized communities that are water, 
> and/or clean water, poor. In one case, such a water 'aid' product has 
> been bought up by Starbucks corporation, which is now donating a 
> minuscule 5% of proceeds from this water to water 'aid'.
>
> The list of disturbing implications of these programs is too long to 
> take time to post, (I'm sure that your imaginations can figure most of 
> them out), but here is the central synopsis.
>
> The same big ag, chemical, fossil fuel, food, and water exploitation 
> entities which have become increasingly merged into a handful of 
> monolithic global parent corporations like Vivendi, Suez, Nestle, 
> Monsanto, and Unilever, are now concertedly launching a blitzkrieg 
> campaign of products which capitalize on the general public's desire 
> to help save the planet, and then steer that very public into 
> consuming an entire new spectrum of ecologically disastrous products. 
> Products which those corporations believe they will use to seamlessly 
> transition themselves from centrally petroleum based production, to 
> centrally agriculturally based production, thereby ensuring that they 
> will not have to sell one less plastic bag or bottle, one less 
> overpriced liter of retailized water or corn syrup based soda, one 
> less personal automobile, nor one less liter of internal combustion 
> fuels... (Ross Mirkarimi's compostable bag ordinance, while probably a 
> supportable positive step in microcosm, must be seen in a whole new 
> perspective in the macrocosm, based on the emerging huge shadow of 
> this global corporate roll-out of bio-plastics, biofuels, and cache' 
> water products. Once Ross's ordinance passes, we -must- make certain 
> that it evolves into a reusable canvass bag program for San Francisco.)
>
> The phrase 'out of the frying pan and into the fire' does not begin to 
> equate the gravity of this looming situation.
>
> Just as with bio-fuels, we of the SF Greens need to immediately place 
> ourselves at the cutting edge of the movement to fight these products, 
> and turn the world to -real- planet saving measures like returnable 
> glass bottles, returnable canvass bags, a massive shift to truly 
> renewable energy sources, a massive shift to renewable powered 
> electric mass transit, and the kicking of corporations like Starbucks, 
> Nestle, Coca Cola, Vivendi, et al, out every watershed and aquifer on 
> the planet - followed by organized community action to restore all of 
> the Earth's water sources to democracy, and purity.
>
> To see show times for the program on which I saw the naively positive 
> report about these new water/bottle programs go to:
>
> http://www.linktv.org/programming/programDescription.php4?code=earth_studio
>
> Link TV can be seen throughout Saturdays and Sundays in San Francisco 
> on cable channel 27.
>
> To see the web site of one of the European versions of this bottled 
> water Frankenstein's monster go to:
>
> http://www.belu.org/
>
> peace,
>
> Eric Brooks
>
> jrizzo at sprintmail.com wrote:
>> Eric Brooks said:
>>
>>   
>>> My biggest beef with Environment California is that they are supporting 
>>> bio-fuels.
>>>     
>>
>> I just sent someone else a message about biofuels. Eric inspired me to
>> forward an expanded version here. If you don't want to read my rant,
>> scroll down to the link to the Chicago Sun Times story below.
>>
>> It makes my hair stand on end when I heare Biofuels described as "green"
>> or "renewable." They are neither.
>>
>> Let's start with biodiesel. Biodiesel creates greenhouse gases when it
>> burns, and uses energy to create it. And, there is only enough used
>> vegetable oil to create 1 percent of the gasoline used. Biodiesel is
>> being used as a "gateway fuel" to corn-based ethanol, which is pushed by
>> Big Agriculture and the Bush administration (and now by Pelosi). The
>> Bushies recently gave City College $200,000 for a biofuels program.
>>
>> Corn ethanol burns to create greenhouse gases. At best, the gas/Ethanol
>> mixes that are used reduces greenhouse gas emissions by zero to 5
>> percent.
>>
>> It also takes as much energy to produce it as it gives when it burns --
>> there is no net gain. Only 5 to 26 percent of the energy content of
>> ethanol is "renewable." The balance of ethanol's energy comes from
>> coal, natural gas and nuclear power necessary to produce corn and
>> process it into ethanol. 
>>
>> Biofuels are being promoted by big agriculture: ADM, Monsanto, etc.
>> Monsanto is interested in new markets for its genetically modified corn
>> seeds. 
>>
>> Probably the worst aspect is that biofuels will compete for land used
>> for food. It would drive up food prices, as corn prices have soared in
>> Mexica. And it will devour open space, remaining rainforests, etc, as
>> more farm land is need. There's nothing green about biofuels. 
>>
>> If **ALL** the corn produced in America last year were dedicated to
>> ethanol production, U.S. gasoline consumption would drop by only 12
>> percent.
>>
>> The alternative press has been covering this for years. Now, the
>> mainstream press is now catching on:
>>
>> Chicago Sun Times: Expensive, wasteful ethanol can't solve our problems
>> http://www.suntimes.com/news/otherviews/231613,CST-EDT-REF27B.article
>>
>> Washington Post:  ETHANOL HYPE, Corn Can't Solve Our Problem
>> http://www.washingtonpost.com/wp-dyn/content/article/2007/03/23/
>> AR2007032301625.html
>>
>> The Independent: The Big Green Fuel Lie
>> http://news.independent.co.uk/environment/climate_change/article2328821.
>> ece
>>
>> This is why I do not support the biofuel program at City College.
>>
>> Best,
>> John
>>
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